So you need little help with your marketing materials to give your business a little boost? Well, if you’re reading this, you’ve come to the right place. But do you know your business well enough to develop your marketing materials? I get lots of calls from clients...
This article was originally published in Ampersand & La Perluète, the Quebec national newsletter for editors and writers of the Editors’ Association of Canada. Here’s a quick summary. The full version is below. 1. Clients will look for you on the...