Earth Dialogue

I created the copy and design of a visually engaging and informative press release that directly highlighted the benefits and advantages of participating in the workshop. I also emphasized that this was a the unique opportunity of hearing Miriam MacGillis, an international speaker and founder of the learning center of Earth Studies Genesis Farm.
The press release was transmitted by email, direct mail, and print postings to members and the general public.

Press release: Indo-Canada Chamber of Commerce

This press release was created for the Indo-Canada Chamber of Commerce’s annual fundraising evening to develop healthy communities in Montreal and South Asian for the South Asian Women’s Community Centre (SAWCC) and the Montreal Children’s Hospital. The main act was comedian Sugar Sammy, who was lending his humour and talent to the Gala evening.

Press release: Vision Montreal

I was hired on contract by the communications team of Vision Montreal during the municipal elections to help them craft their press releases, web content and brochure text. I edited, revised and wrote content for their official party site and candidates, along with the Head of Communications who provided the strategic direction for the pieces.

Press release: ForestLeadership

This press release was part of a series of media releases to announce the inaugural ForestLeadership Conference, a new initiative in the field of sustainable forestry certification. The press releases featured this client’s high-profile event and unique niche market, ensuring a successful turnout for the conference.

Press release: Kaba Lodging Systems

Kaba’s clients include many of Montreal’s top-destination hotels. This press release was crafted to promote their visibility for a new product that was installed in one of their clients’ downtown hotels and demonstrate the usability of their high-quality and reliable products.

Press release: Concordia University

Working with Concordia’s Advancement and Alumni Relations Department, I had to create a number of press releases and backgrounders for various events and donations. These press releases were reviewed and transmitted by the University’s Media Relations.